「適合全齡犬貓配方」已過時》個別化調養已成大勢！
- Jessie Chen
- 7月23日
- 讀畢需時 6 分鐘
已更新：8月15日
【產業趨勢觀察】ADM是世界最大的農業與食品營養貿易加工企業(Archer Daniels Midland Company)，不僅擁有自己的寵物營養實驗室與研發中心，也長期為全球各大寵物品牌供應原料與配方合作，影響遍及160個國家。根據ADM在今年5月發布最新《Global Pet Nutrition Insights Report 2025》報告和數據分析顯示：全球寵物營養趨勢正在劇烈改變。
這些核心摘要包括--
A.寵物健康與壽命延展的營養需求
•78%全球飼主希望新產品能延長毛孩壽命；
•功能性、乾淨標籤（clean-label）與真正天然(natural)新鮮食材已成消費新共識。
B.多階段生命期的營養照護
•飼主越來越重視毛孩從幼年、成犬到高齡階段的全程照護；
•消費者不只要解決短期症狀，也要透過營養維持長期健康。
C.功能保健素與腸道健康
•腸道微生態（microbiome）與消化健康成為新關注點；
•建議搭配纖維素飲食，提升腸道穩定與環境轉換期間的消化效能。
D.客製化營養：「一刀切」的方法已不流行
•「一種配方適合所有寵物」的思維正過時；
•個別化配方已成大勢，包括物種、年齡、體重及健康狀態。
E.永續與可持續消費考量
•消費者要求透明Ingredient產地與可追溯性；
•可持續、環保製程將是未來競爭力要素。
根據Technavio全球研究與諮詢公司2024年12月《美國新鮮寵物食品市場規模》報告：預計2025年至2029年間，美國新鮮寵物食品市場規模將增加32億美元，複合年增長率為21.2%。因此各大寵物食品公司都抓住此一趨勢，推出新的鮮食寵物食品，好滿足關注健康的寵物主人渴望增長的需求。
而ADM也積極發展轉型策略，認為全球動物營養市場將從 2024 年的 572 億美元，預估至 2025 年成長至約 583 億美元，2033 年達 672 億，年複合成長率達1.8%。同時在今年這份報告中，也發布了最新投資與科研動態包括--
A. 新建動物健康與微生物研究中心
• 地點：瑞士 Lausanne Biopôle
• 投資規模：1,600 平方米專門研發中心
• 研究焦點：動物微生物組、發酵營養素、腸道健康科技，旨在推動寵物與牲畜營養新產品研發。
B. 墨西哥第一座寵物濕糧廠
• 投資金額：3,900 萬美元
• 宗旨：強化墨西哥濕食市場，把 ADM 配方導入本地生產，提升在地化供應鏈效率。
ADM正企圖從健康、個性化、腸道微生物、永續與生活方式等多面向轉型發展，顯示全球寵物營養鏈正在深度重構。
回頭看台灣，根據財政部統計，2018-2019年寵物飼品零售已出現衰退。許多獸醫師至今都還在主張，鼓勵飼主應該讓犬貓一輩子吃乾糧才能最符合營養需求。但矛盾的是，卻有越來越多國際研究顯示，長期餵食乾糧的犬貓，罹患癌症、各種重大慢性病、肥胖的比例不減反增。
這種號稱「全營養」的食物，我們自己人那麼重視健康和養生，都不願意餐餐吃，但卻可以接受我們的家人寵物，被鼓勵要求應該一輩子吃超加工食品？
食物是給身體細胞、組織及分子結構的「重要信號」，絕不只是能量、營養的攝取而已。這些信號能夠左右基因的行為，決定DNA要怎麼轉化成影響身體機能的訊息，這代表我們有辦法改變DNA的活動，尤其是對寵物，我們的家人。而這也是「表觀遺傳學」最主要的精隨，就是：飲食、環境可控制基因的表現。
亞洲國家的飲食習慣向來比歐美更重視天然和養生，尤其是中醫、漢方特別著重食療及調養，因此在寵物鮮食的發展上，其實是勝過歐美的。但如今歐美對於鮮食的接受度，及相關投入的研究和發展，正快速地飛躍成長，這是值得令人反思的。
撰文：寵膳媽媽 陳蓁
👉立即下載犬貓免費體質行為檢測 https://www.padore.pet/padore-app
"Formulas suitable for dogs and cats of all ages" are outdated. Personalized care has become the trend!
[Industry Trend Observation] Archer Daniels Midland Company (ADM), the world's largest agricultural and food nutrition trading and processing company, not only operates its own pet nutrition laboratory and R&D center, but also provides raw materials and formulas to major global pet brands, with a presence in 160 countries. According to ADM's latest "Global Pet Nutrition Insights Report 2025," released in May of this year and data analysis, global pet nutrition trends are undergoing dramatic changes.
These core summaries include --
A. Nutritional requirements for pet health and longevity
•78% of pet owners worldwide hope that new products can extend the lifespan of their pets;
•Functionality, clean-label and truly natural fresh ingredients have become a new consumer consensus.
B. Nutritional Care Across Multiple Life Stages
• Owners are increasingly paying attention to the full-time care of their furry pets from puppyhood to adulthood and old age;
•Consumers not only want to address short-term symptoms, but also maintain long-term health through nutrition.
C. Functional health factors and intestinal health
• Gut microbiome and digestive health have become new areas of focus;
•It is recommended to combine it with a fiber diet to improve digestive efficiency during intestinal stabilization and environmental transition.
D. Customized nutrition: The one-size-fits-all approach is no longer popular
• The “one formula fits all” mentality is outdated;
•Personalized formulas are becoming a trend, including species, age, weight and health status.
E. Sustainability and sustainable consumption considerations
• Consumers demand transparency of ingredient origin and traceability;
•Sustainable and environmentally friendly processes will be the key to future competitiveness.
According to Technavio's December 2024 report, "US Fresh Pet Food Market Size," the US fresh pet food market is projected to grow by $3.2 billion between 2025 and 2029, representing a compound annual growth rate of 21.2%. Consequently, major pet food companies are capitalizing on this trend and launching new fresh pet food products to meet the growing demand from health-conscious pet owners.
ADM is also actively developing a transformation strategy, predicting that the global animal nutrition market will grow from $57.2 billion in 2024 to approximately $58.3 billion in 2025 and $67.2 billion in 2033, with a compound annual growth rate of 1.8%. This year's report also includes the latest investment and research trends, including:
A. New Animal Health and Microbiology Research Center
• Location: Lausanne Biopôle, Switzerland
• Investment size: 1,600 square meters dedicated R&D center
• Research focus: Animal microbiome, fermented nutrients, and intestinal health technology, aiming to promote the development of new products for pet and livestock nutrition.
B. Mexico's first wet pet food factory
• Investment Amount: US$39 million
• Objective: To strengthen the wet food market in Mexico, introduce ADM formulas into local production, and improve the efficiency of the localized supply chain.
ADM is attempting to transform and develop in multiple aspects, including health, personalization, intestinal microorganisms, sustainability and lifestyle, indicating that the global pet nutrition chain is undergoing profound reconstruction.
Looking back at Taiwan, according to statistics from the Ministry of Finance, pet food retail sales declined between 2018 and 2019. Many veterinarians still advocate that owners feed their dogs and cats dry food throughout their lives to best meet their nutritional needs. Paradoxically, however, a growing number of international studies show that the rates of cancer, various major chronic diseases, and obesity in dogs and cats fed dry food for a long period of time are increasing, not decreasing.
This kind of food that claims to be "complete nutrition" is something that we, as people who value health and wellness, are unwilling to eat every meal, but we can accept that our family members and pets are encouraged to eat ultra-processed food all their lives?
Food is a vital signal to the body's cells, tissues, and molecular structures. It's more than just a source of energy and nutrients. These signals can influence gene behavior, determining how DNA translates into messages that affect bodily functions. This means we have the ability to alter DNA activity, especially for our pets and family members. This is also the core essence of epigenetics: diet and environment can control gene expression.
Asian countries have traditionally prioritized natural and healthy eating habits compared to those in Europe and the United States. Traditional Chinese Medicine and Kampo medicine, in particular, place a strong emphasis on dietary therapy and nourishment. Consequently, they have actually outpaced Europe and the United States in the development of fresh pet food. However, the rapid growth in Europe and the United States in both acceptance of fresh pet food and investment in related research and development is a cause for reflection.
Written by: Pet Food Mom Chen Zhen
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<<English translation provided by Google>>
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